Thursday, October 10, 2019 | 9:00 AM - 11:45 AM
Hotel Zetta at 5th & Market
Astra Sodarsono
Brand Design Director
How Marketers and Creatives Can Work Better Together
Lauren Jochum
Brand Director
Building a Brand Together
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Agenda
Meet the Speakers
Join us for a morning of intimate discussions with leading marketers and creatives, and discover how to best situate your own brand in an ever-evolving and competitive field.
© Copyright 2019 Brandfolder
LOCATION
Hotel Zetta San Francisco
55 5th St, San Francisco, CA 94103
LOCATION
Hotel Zetta San Francisco
55 5th St, San Francisco, CA 94103
Astra’s design path started at top Bay Area agencies working with clients big and small—from major lifestyle brands to technology companies, government agencies to toy manufacturers and non-profits. After this stint at agencies and some work as a consultant, he decided to take an in-house role leading brand/marketing design at a technology company, and has been rubbing shoulders with marketers ever since. Astra believes in achieving growth through creativity; when all products are equal, the only thing keeping your customer from churning is their loyalty to your brand and story. He is currently the Brand Design Director at Copper.
Astra Sodarsono
How Marketers & Creatives Can Work Better Together
About the Speakers
Design Trends: When to Abide
Wyn Merchant
Lauren Jochum is currently the Brand Director at Quip. She has worked both in the tech industry and at creative agencies throughout her career, where she has transformed brands like Yo-Yo Ma and built products like The Brand Deck. She is currently pursuing a certificate of typography at the Type West program at San Francisco's Letterform Archive.
Check-In & Breakfast
Speaker Presentations with Q&A Sessions
Coffee & Networking
9:00-9:45 AM
9:45-11:15 AM
11:15-11:45 AM
Space is filling up fast! Connect with fellow brand innovators from these great companies
Building a Brand Together
Lauren Jochum
Wyn Merchant
Senior Designer
Design Trends: When to Abide
Wyn began his design career at agencies in Chicago, cutting his teeth for clients ranging from small shops to Fortune 500 companies. After moving to Colorado, he transitioned in-house for a large InsurTech company as Lead Designer and Brand Manager, before joining the team at Brandfolder as our Senior Designer. Wyn is drawn to the challenge of crafting genuine visual languages for brands, and loves seeing how they evolve their newly-spun design identity.